Analysis of social responsibility in the financial performance of colombian companies
DOI:
https://doi.org/10.56294/piii2024233Keywords:
Colombia, Financial Performance, Companies, Corporate Social Responsibility, SustainabilityAbstract
The study explored the relationship between Corporate Social Responsibility (CSR) and financial
performance in Colombian companies. A comprehensive analysis of academic literature was
conducted, and a survey was administered to 10 individuals from 5 different companies in Colombia.
Results showed a positive association between CSR and financial performance, with 60% of the
studies supporting this relationship. Additionally, the importance of CSR disclosure and the need for
effective management aligned with international standards were highlighted. In the survey, it was
found that the majority of companies had formal CSR policies and believed in their importance for
future success. This suggests that investment in socially responsible practices can have positive
impacts on both brand reputation and financial outcomes for Colombian companies. In conclusion,
CSR emerges as a key factor for sustainable development in Colombian companies.
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Copyright (c) 2024 Diana Alejandra Hernández Pérez (Author)
This work is licensed under a Creative Commons Attribution 4.0 International License.
The article is distributed under the Creative Commons Attribution 4.0 License. Unless otherwise stated, associated published material is distributed under the same licence.
